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Measuring the worth of a park or park system is crucial for effectively conveying the significance of these spaces and programs. Parks and recreation agencies employ quantitative metrics and programs to establish this value. These metrics encompass various factors, including the quantity of parks, programs, and facilities available, as well as the amount of revenue generated and expenditures incurred. Quantitative benefits include improvements observed in areas such as mental and physical well-being, overall quality of life, and environmental conditions.
As Vince Lombardi once said, “The measure of who we are is what we do with what we have.” Significant and accurate reporting is crucial for effectively conveying the value of parks. Traditional reporting methods often prioritize easily collected data, but fail to capture the significant and transformative impacts that parks have on communities. Highlighting the value of parks in terms of their impact on the community is a key focus for agencies as they maintain and develop community assets. Lack of information that supports the inherent value of parks consequently weakens the security of those assets when key decision makers and stakeholders fail to understand their value. Reporting should go beyond historical accounting and ensure that everyone is aware of the delivered impacts. Imagine if your reports could be specific, accurate, evidence-based, and demonstrate the monetary value of a single park or park system in your area. The KRPA Economic Impact Calculator is here to help.
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